Platinum prices are lower than they’ve been for years, making it more affordable than ever to purchase platinum jewelry. Price per ounce is less than gold!
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Benefits of Platinum
Platinum prongs offer better protection for diamonds, which is why the world’s most significant diamonds, from the Hope Diamond to the 60-Carat Taylor-Burton Diamond, are all set in platinum.
Platinum is a great choice for engagement rings and wedding bands because it won’t change color or fade. It symbolizes a relationship that will endure. Platinum’s strength and durability makes it the most secure setting for diamonds and precious gemstones.
NATURALLY WHITE COLOR THAT DOESN’T FADE OR CHANGE COLOR
Platinum, a naturally white metal, will never fade or change color. White gold will yellow over time, requiring its rhodium plating to be replaced every 12-18 months to maintain a white appearance. The optimal setting for diamonds is platinum, a naturally white metal that won’t ever reflect color into the diamond. Platinum enhances the brilliance of diamonds and other gemstones.
90% TO 95% PURE
Typically 95% pure, platinum is one of the purest precious metals. White gold, which is either 58% or 75% yellow gold, is mixed with non-precious metals such as nickel, and then rhodium plated to give it a white appearance. Platinum’s purity makes it naturally hypoallergenic and ideal for those with sensitive skin.
DURABLE ENOUGH FOR EVERYDAY WEAR
A platinum engagement ring and wedding band is everlasting, perfect for a lifetime of everyday wear. Platinum’s density makes platinum highly durable, so it doesn’t wear away over time. White gold loses little slivers of metal with every scratch, requiring many rings to be reinforced or re-shanked to replace metal that has worn away.
Caring for your platinum jewelry
WILL PLATINUM JEWELRY SCRATCH?
All precious metals scratch, and platinum is no exception. It is unique in that the metal is only displaced, not lost. Have your platinum jewelry polished if you are interested in maintaining a high shine. Look for a qualified jeweler or platinum trained bench worker for all adjustments, resizing, polishing and cleaning.
WHERE SHOULD I KEEP MY PLATINUM JEWELRY WHEN I AM NOT WEARING IT?
Store pieces separately, in a jewelry box or chamois bag so they don’t get scratched by other items.
HOW DO I CARE FOR PLATINUM JEWELRY?
Clean platinum in the same way you clean other fine jewelry to maintain its fine appearance and ensure that it lasts. Either use a mild solution of soap and warm water, and gently rub it with a soft cloth, or buy a jewelry cleaning solution.
CAN I WEAR MY PLATINUM RING WHILE DOING MANUAL WORK SUCH AS CLEANING OR GARDENING?
Remove your platinum jewelry when undertaking heavy work. It is also advisable not to handle bleach or harsh chemicals when wearing your jewelry. Although they won’t hurt the platinum, chemicals may discolor diamonds or gemstones.
HOW WILL MY PLATINUM RING LOOK YEARS FROM NOW?
All precious metals age with daily wear. Over time, platinum develops a rich finish, called a patina, but it doesn’t wear away. Many people prefer the patina look, but you can have your platinum jewelry polished if you are interested in maintaining a high shine. Look for a qualified jeweler or platinum trained bench worker for all adjustments, resizing, polishing and cleaning.
Source: Platinum Guild